The begins of the brand are connected with Christian Dior’s fashion house, where one of the leading and outstanding designers were working at that time. It was no sooner than 1960’s when Henri decided to create his own brand. And this is how the very first collection marked with Yves Saint Laurent came into existence. With time, it has appeared that YSL is now one of the most popular brands on the world. Currently, the best-selling mascara, the iconic Volume Effet Faux Cils, is sold in millions of tubes worldwide.

brush: narrow, straight, slightly curved at the tip, made of silicone
effects: long-lasting volume boost and thickness

The secret of Volume Effet Faux Cils mascara is the formula that works trifold. Firstly, it delivers intensive colour by covering each eyelash precisely. Secondly, it provides effective nourishment due to aloe and pro-vitamin B5 content. Thirdly, it fixes eye make-up thanks to innovative vinyl polymers. The users of this mascara confirm that the cosmetic by Yves Saint Laurent is exceptionally durable. It’s action is often compared to a waterproof mascara although it’s purpose isn’t to be resistant to water. It neither smudges nor flakes off.

The lifespan of this product can be the result of the consistency which significantly differs from regular mascara. This beauty product is very dense and its formula is described as rather dry, which is why, most women consider the mascara as rather old. In most cases, mascaras are rather more runny, more creamy. Also, the consistency of Volume Effet Faux Cils is troublesome because, despite the well-developed applicator, the mascara may clump lashes together. However, it’s worth emphasizing once again that thanks to the unusual consistency of YSL mascara, the cosmetic remains on lashes really long.

It’s said that Volume Effet Faux Cils mascara is effective, yet there are some opinions which might not agree with this conviction. Depending on the number of coats applied, the effect differs. For example, we can obtain very naturally defined lashes or bring out this false lash effect promised by the producer. Volume boost is owned to the dense formula. Moreover, Volume Effet Faux Cils curves lashes, extends them and even protects from dehydration and external factors.

Fairly interesting is the brush of Yves Saint Laurent mascara. It can be described as classic and simple, made of silicone, featuring short bristle. This type of an applicator facilitates applying such a dense mascara which always gathers just right quantity of the product. Finally, the applicator has nylon fibres of various diameter and its shape also matters when it comes to adding volume to lashes.